We Believe Traditions are Meant to be Questioned
We’re a team of people who believe the jewelry industry — beholden to expired traditions — does more to split couples apart than bring them together. They create an asymmetrical relationship to extort a premium. And they fail to provide an experience that couples really want. We know that couples today don’t act like they used to. The idea that he “pops the question” to her with a piece of jewelry she’s never seen before, is an idea — a tradition — that gets more outdated by the day.
Modern unions are much more of a partnership.
They both have ideas. They both want things fast and on their terms. They both want something just as unique as their story. At Wove, we want to change the way an old system works through a collaborative design platform that puts couples first, and empowers them to create something that’s rich with meaning and truly one-of-a-kind.

We Believe That Couples Should Be Put First
For too long, big jewelry brands have benefited from selling overpriced off-the-shelf designs, and jewelers have profited from up-selling “the right” or “the best” diamond. Couples are left feeling like they have little control over the final design or the process. We want to celebrate couples that have decided to get engaged, and put them at the center of the experience.

We’re Setting a New Standard for Innovation
It’s important to us that we propel the industry forward. We believe that the best way to serve couples is to collaborate with them and to create a personalized experience that they enjoy and trust. Buying an engagement ring is a big investment, which is why we utilize 3D printing technology to build replica rings out of lower cost materials. Couples can ensure they’ll love the final product before making the purchase.

We Move Fast with the Highest Level of Craftsmanship
It’s crazy to think that the production time for rings can be up to 6-9 weeks for other brands. By circumventing traditional retail channels, designing rings in-house, and engaging with customers directly, we're able to provide the highest quality, one-of-a-kind designs at a production speed unlike any other jewelry brand.

We’re Bringing Out Everyone’s Creative Side
It’s important to us that we build a brand that celebrates creativity. We believe that when people create something together, it becomes more meaningful. We empower couples to think and design beyond convention, and to build something that reflects their unique story.

We Provide Flexibility So Couples Have More Control
There are so many societal pressures around engagement rings that we want to press back on. One we really don’t like is that engagement rings have to be a surprise. Don’t get us wrong, they certainly can be a surprise and our experienced designers are here to help customers navigate the design process if that’s their preference. Our model allows couples to decide who is involved and at what stage of the process.
Try us for yourself
Just schedule your design consultation to start the process.